How We Help

Increase Pre-Owned Marketing Effectiveness

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Market Your Pre-Owned Inventory Specifically to Online Buyers Shopping for Them

No matter how unique your pre-owned inventory is, the Auto Audience Network™ will be able to match your used car inventory specifically with online car shoppers that are shopping for them. It then dynamically creates a hyper-targeted inventory ad to attract and drive shoppers directly to the Vehicle Detail Page on your website to convert.

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Inventory, Images and Pricing Updated Without Lifting a Finger

Pre-owned inventory is constantly changing at every dealership. The Auto Audience Network™ updates your ads with the new inventory, images and pricing on a daily basis to keep your ads current. Best of all, this happens automatically without you having to lift a finger.

CPO and Co-op

The ads generated from the Auto Audience Network™ are compliant with OEM brand guidelines and are eligible for co-op funding.

All documents required for reimbursement or compliance are provided for easy submission to the OEM.

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Technically Speaking...

Sync your inventory

Sync your inventory

We sync your live inventory daily so we know exactly which used cars you have on your lot.
Identify local car shoppers

Identify local car shoppers

Our data management platform profiles local online car shoppers based on browsing behaviour to determine which vehicles are of most interest.
Dynamically create hyper relevant ads

Dynamically create hyper relevant ads

Ads are generated based on matching your live inventory with the buyer’s vehicle preference.
Drive buyers directly to your VDP

Increase Pre-Owned Marketing Effectiveness

When clicked, these ads drive in-market shoppers directly to your VDP to convert.

SpeedShift helps to increase pre-owned marketing effectiveness by identifying local, in-market buyers and only showing them the used cars on your lot that best match their interests.

The Results?

The Auto Audience Network converts at a higher Goal Conversion Rate than Google Adwords,
the Google Display Network and Facebook Advertising.

Higher Google Goal Conversion Rate than SEM Advertising

Higher Goal Conversion Rate than Display Advertising

Higher Goal Conversion Rate than Facebook Advertising

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See how the Auto Audience Network increases the amount of in-market car buyers look at your inventory.

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Get Started with the Auto Audience Network™

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