Analytics Tutorials

Calculating VDP Efficiency Video Tutorial

Presented by Bryan Nguyen

Presented by Bryan Nguyen

Analytics Product Specialist

This tutorial will explain how to acquire the VDP-Efficiency metric.

The Auto Audience™ Network inventory display technology drives the highest quality Vehicle Detail Page traffic by finding in-market car buyers who are actively shopping for the cars you have on the lot. The technology automatically generates optimal inventory display ads by featuring the vehicles on the dealership's lot that best match the interests of active, in-market buyers.

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