Analytics Tutorials

How to Calculate Your VDP Per Session

Presented by Bryan Nguyen

Presented by Bryan Nguyen

Analytics Product Specialist

A short explainer video on the importance of understanding the VDP per Session value and how to find the result through a simple formula.

The Auto Audience™ Network inventory display technology drives the highest quality Vehicle Detail Page traffic by finding in-market car buyers who are actively shopping for the cars you have on the lot. The technology automatically generates optimal inventory display ads by featuring the vehicles on the dealership's lot that best match the interests of active, in-market buyers.

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