About Us

About Us

We strive to make vehicle marketing simple, effective, and economical.




Who We Are

We are an innovative solutions-driven technology pioneer. We value ingenuity, integrity, and perseverance in all that we do.

What We Do

We provide transparency and clarity to automotive marketers to help them understand and optimize their inventory marketing.

How We Do It

By building innovative technology, we provide dealerships with automated solutions to maximize campaign performance.

Who / What / How

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Our Story

In 2004, our founders Steve Kump and Varick Foster entered the world of flash advertising. Over the years, they used flash in a number of different capacities until finding their niche in automotive. They realized the difficulties dealers had in sending traffic directly to the VDP. This led to them creating a product that did exactly that.

Addressing those automotive advertising pain points soon became our bread and butter. Those direct-to-VDP ads were the catalyst to Speed Shift Media becoming the VIN-Level Marketing expert it is today. Over the years, we’ve continued to use our second-to-none technology to make VIN-Level Marketing technology simple, effective, and economical.