Speed Shift Media’s Auto Audience Network™ provided a mix of dynamic inventory ads. Specifically, in-image ads, dynamic display ads and dynamically re-targeting ads with a focus on new car inventory. The display ads were delivered in automotive reviews, automotive comparison sites, and third party listing sites, as well as top news and information sites in their geographic region.
The most relevant vehicles on County Chevrolet’s lot were pulled into the ad unit and shown to the consumer, based on deep contextual and behavioural targeting and the Auto Audience Network™. Each vehicle shown in the dynamic display ads click directly to the specific Vehicle Detail Page of each vehicle shown.