Why Page Engagement Is More Important Than Lead Form Fills

The premise is simple: If someone is willing to provide you their information on a lead form, then they are obviously...

Read More

The Four Definitive Metrics That Determine Quality Dealership Website Traffic

All digital advertising channels will bring your dealership web traffic. But as a dealer, that’s not what you want. What...

Read More

Assessing the Limitations of Print Advertising for your Dealership.

Remember waking up to the Saturday morning newspaper and racing to the comics section? Mom and dad going through,...

Read More

The Absolute Best Places You Can Trim Your Advertising Dollars

“There is no bad press!” has been attributed to a multitude of famous, and pseudo-famous, people that were usually...

Read More

Where does Inventory Display Advertising fit in long term?

It’s always a challenge to change people’s perceptions when they are sure they know exactly what you do based on a single...

Read More

Five resources to measure how well your advertising is driving VDP traffic.

Your dealership likely uses a variety of marketing and advertising technologies to get your inventory, brand and message...

Read More

Top 3 Retargeting Problems

The Good, The Bad & The Fugly.

Even as a digital marketer I find myself (at times) yelling at the browser window because...

Read More

What the heck is an In-Market Buyer and where can I find them?

What if everything you think you know about automotive digital marketing was a lie? Someone, somewhere has been...

Read More

Enhance your VDP photos with our top 5 photo apps

There are two ways to showcase the inventory on your lot, the right way, and the stock way. By that, we mean using stock...

Read More

Be the first to know.

Subscribe to our newsletter & receive updates straight to your inbox.

Subscribe to our blog!

Get articles from Speed Shift Media that provide advice, how-to's and resources designed to help increase your marketing, advertising and sales results.